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Americans reluctant to embrace healthcare consumerism

Physician Practice Advisor, August 23, 2006

Americans spend twice as much time researching car and computer purchases than they do when selecting a doctor, according to a nationwide survey commissioned by Destiny Health, a Chicago-based health insurance company.

When respondents were asked the amount of time they spent researching major household purchases, they averaged 20 days of research compared to nine days when researching potential doctors, according to a Destiny Health release. Roughly 60% said they probably wouldn't change their ways even if price and quality information on healthcare providers was readily available.

"Consumerism is making an impact in every corner of the economy but the doctor's office," Barry Swartzberg, executive director of Destiny Health's sister company Discovery Health, said in the release. "And that needs to change if we are to gain control of rising healthcare costs.

Click here to read the Destiny Health press release.