HCPro launches upgraded E-Commerce Web Site for Healthcare Management Professionals

Press Releases, April 28, 2008

Marblehead, MA -- HCPro, Inc., the industry leader compliance and management products and services for healthcare professionals, today announced the redesign of its online store, www.hcmarketplace.com

The new site is part of HCPro's branding campaign launched earlier this year with the company's new logo. Site enhancements incorporate e-commerce best practices that will make it easier for visitors to browse and search the thousands of products and services offered by HCPro for departments including accreditation, patient safety, credentialing, nursing, and coding and reimbursement.

"We view this as a mission critical step to offering our customers greater ease and flexibility in finding the solutions that are best-suited to help them succeed in today's complex health care environment," said John Hope, Vice President of Sales and Marketing for HCPro, Inc.

After extensive customer testing, a new navigation menu has been created for the site to improve browsing ease for visitors. In addition, the upgraded side offers visitors new features to enhance their experience, including:

  • Browse this book functionality providing visitors a look inside the table of contents and a sample chapter of HCPro publications
  • Improved on-site keyword search
  • Sample issues of HCPro's newsletters covering all aspects of heatlhcare from Joint Commission survey preparation to medical coding compliance
  • A stream-lined shopping cart that makes it easier to purchase products.

HCPro's online store can be found at www.hcmarketplace.com