GPOs turning brighter shade of green
Hospital Materials Management, December 1, 2008
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Most of the brick smokestacks that were for decades associated with the on-site burning of hospital waste have long since been torpedoed to rubble or left standing as silent hollow billboard testaments to hospital name brands or other marketing campaigns.
Since those days, and particularly since the early 1970s, when the first Earth Days thrust a new environmental spin onto healthcare, hospitals have found that seeking new ways to raise public awareness while keeping the environment safe and healthy wasn’t just good healthcare, but smart marketing as well.
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