Physician Practice

Concierge medicine model continues to grow

Physician Practice Perspective, March 17, 2017

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Concierge medicine is still a niche industry, but in an era of decreasing reimbursements and increasing government regulation, it has become a more attractive option for some physicians running a small practice. The concierge business model, which operates under several names including “direct pay,” has been around for 20 years and once catered to wealthy clients in affluent urban and suburban areas. But changes in the way small practices operate—and the proliferation of high-deductible health plans—is prompting physicians and consumers to give the model a second look.

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