SDW news brief: Automated calls increase colon cancer screening
Staff Development Weekly: Insight on Evidence-Based Practice in Education, July 9, 2010
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A new study has found that automated phone calls made people more likely to undergo routine preventative screening. In the study, people received an automated call about the importance of colon cancer screening, which included an offer of a free at-home test. If they did not respond, they received follow up calls at six-week intervals.
The study found that within six months, 22.5% of people who received calls had undergone a test, compared to 16% of people who did not receive reminder calls.
The study appears in the July issue of Medical Care. It involved almost 6,000 Kaiser Permanente members in Oregon and Washington who were overdue for screenings. It is reportedly the first study to examine whether automated calls can increase screenings for colon cancer.
To read a free article about the study, visit www.HealthLeadersMedia.com.
Source: HealthLeaders Media
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