Nursing

Blog spotlight: Survey staff to shape up the nursing image

Nurse Leader Insider, March 2, 2009

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This week, Shelley Cohen, RN, BS, CEN, president and founder of Health Resources Unlimited in Hohenwald, TN, discusses how surveys can be effective tools to improve your unit's nursing image:

All nurse managers desire to work in facilities that demonstrate a positive, professional image of nursing. But many barriers exist—often differing within each facility—to cultivating such an environment.

However, nurse managers can work to improve the nursing image by reviewing staff perspectives on the unit's image. Performing some inventory will allow you and your staff to identify any problem areas and discuss how to resolve them. Consider sending out a survey asking your nurses to rate the image of their peers on a scale from 1-10. Also, leave some space to ask staff the following questions:

  1. If you could change one thing about our department's image that would have the greatest effect on the care we provide, what would it be?
  2. Do we all look like we are on the same team, such as football players and police officers do?
  3. When you look at yourself in the mirror while wearing your uniform, what reflection do you see?
  4. When you hear coworkers speaking negatively about another peer or the organization, how does this affect the nursing image?

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