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Web site spotlight: Facility hosts pajama party to recruit nightshift nurses

Nurse Leader Weekly, November 17, 2008

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As the sluggish economy comes down on hospital budgets across the country, many facilities are looking for creative recruitment ideas other than high-dollar sign-on bonuses. Some facilities set themselves apart by organizing low-cost/high creativity recruitment initiatives to drum up interest in open positions.

In an attempt to fill some empty night slots, Haywood Regional Medical Center in Clyde, NC, chose to do this by hosting a pajama party-themed open house.

"We had previously held a couple [of] open houses that were rather successful in recruiting nursing staff [for day shifts]," says Royanne Schumacher, RN, quality improvement and education coordinator for nursing The facility had hired 90 day-shift nurses in the previous four months, "But we wanted to fill evening positions and we wanted to target nurses who work nights," she says.

The pajama party, which was held at the facility, provided convenience and enjoyment for potential night nursing staff.

"The nurses could go on a tour if they wanted," says Schumacher. "And they could review our benefits right onsite."

To accentuate the pajama party theme, the facility had movies, beverages, and a popcorn machine on hand. "We did not go so far as wearing pajamas, but a few people wore slippers," says Schumacher. "We had a good time."

Editor's note: This excerpt was adapted from the article, "Facility hosts pajama party to find nightshift nurses" featured in The Reading Room on HCPro's online resource center, www.StrategiesforNurseManagers.com. Get a free trial membership that will give you 30 days to test drive all the exciting features on the Web site.

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