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New Web site devoted to giving 'thanks' to physicians

Healthcare Strategist Trend Watch, December 8, 2006

A new Web site, www.Hero.md, lets consumers thank doctors who have made a difference in their lives. Users can post video, audio, or written comments. Launched on December 4th by the founder of DI/GO Healthbrands, the healthcare marketing arm of ad agency DiMasso-Goldstein, the site also offers physicians access to the .md domain, billed as the "only Internet domain dedicated to the medical community," according to a press release.

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