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State health organizations launch advertising campaign on health impact fee
Healthcare Strategist Trend Watch, May 12, 2006
Several of the Minnesota's leading health advocacy organizations launched a statewide advertising campaign in April to emphasize the health benefits of a 75-cent state fee on tobacco sales. The radio and newspaper ads highlight the impact that higher tobacco prices have on preventing kids from smoking and helping more people quit smoking.
The advertisements are sponsored by Blue Cross and Blue Shield of Minnesota and several health organizations, including the American Cancer Society, the American Lung Association of Minnesota, and the American Heart Association.
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