- Home
- » e-Newsletters
Businessman, adventurer to headline marketing conference
Healthcare Strategist Trend Watch, May 5, 2006
Richard Branson, founder and chairman of the Virgin Group, will be the opening keynote speaker at the Direct Marketing Association's (DMA) 2006 conference in San Francisco next October. Virgin's success illustrates how a multichannel marketing strategy is essential to achieving results-driven business goals, said the trade association's president and CEO, John A. Greco, Jr.
Branson is a trustee of several charities, including the Virgin Healthcare Foundation, which in 1987 launched an AIDS health education campaign and Virgin Unite, launched in 2004 to tackle some of the tougher health challenges facing the world today, including Malaria, HIV/AIDS, and TB.
Most Popular
- Articles
-
- Q/A: Volume requirement for reporting hydration services
- Featured blog post: Nurses face felony charges after reporting physician to the Texas Medical Board
- Catch up on what's new with injections and infusions
- Topic: CMS, OESS post new security compliance review information, checklist
- Capturing all necessary codes for IUD insertion and removal can be challenging
- What does case-mix index mean to you?
- QA:Coding multiple initial infusions
- News and briefs: Oklahoma Osteopathic Association against residency bill change
- HIPAA Q&A: Level of encryption needed for email
- OB services: Coding inside and outside of the package
- E-mailed
-
- Q/A: Volume requirement for reporting hydration services
- Featured blog post: Nurses face felony charges after reporting physician to the Texas Medical Board
- Catch up on what's new with injections and infusions
- New conflicts of interest create new challenges
- Q/A. One injection code or two?
- What does case-mix index mean to you?
- ED-to-inpatient transfers are flawed with safety gaps
- Joint Commission Center announces handoff communication solutions
- Inside best practice: Reduce patient falls with a stoplight
- Identify modifiable risk factors to prevent patient falls
- Searched