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Aetna launches Medicare answer center at WebMD.com

E-Health Trend Watch, January 27, 2006

On November 22, 2005, Aetna announced that it has launched the "Aetna Answer Center" on WebMD Health. The launch is part of a campaign to educate Medicare beneficiaries about new prescription drug coverage available this fall. The online resource contains information about the new Medicare Part D prescription drug coverage and the Aetna Medicare Rx Plan options. It includes questions and answers, plan selection tips, and savings examples. To access the center, choose the Medicare Rx Benefits channel at WebMD Health.

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