Health Information Management

PPV: Minimize mistakes when responding to the media

HIM Connection, September 30, 2008

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It doesn’t matter whether your facility is located in the largest U.S. metropolitan area or a small town; a media presence exists nationwide. And when newsworthy events occur or you admit newsworthy patients into your hospital, media members will surely buzz around your lobby and pepper your phone lines in search of information.

Hospitals of all sizes must develop and enforce strict rules that guide staff members who receive media requests for information. And a well-written policy is only the beginning; staff members must be trained to ensure that they respond appropriately to persistent members of the media trying to scoop the competition.

Editor’s note: For more information on responding to the media and to purchase a copy of this article for $10, visit www.hcpro.com/content/216374.cfm. Subscribers to Health Information Compliance Insider and Briefings on HIPAA have access to this article in the September issue.



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